Huddle » Blog » Collaboration & productivity » CloudBeat 2012: AKQA IT director discusses how 1,100+ marketers use Huddle to collaborate effectively [VIDEO]

CloudBeat 2012: AKQA IT director discusses how 1,100+ marketers use Huddle to collaborate effectively [VIDEO]

Posted on 18 Dec, 2012 by in Collaboration & productivity | Leave a comment

If you missed the opportunity to attend CloudBeat 2012 (hosted by VentureBeat in November) and learn firsthand how AKQA, one of the biggest independent agencies specializing in digital marketing (recently acquired by WPP, the world’s largest advertising company) is using Huddle’s secure, centralized content collaboration platform with thousands of employees, clients and partners around the world to create brand campaigns for the world’s most recognized brands—you’re in luck! We’ve captured the video footage and placed it below just for you.

In the main stage session on day one of CloudBeat 2012, Robert Burns, executive director of IT at AKQA and Alastair Mitchell, co-founder and CEO of Huddle, discussed how AKQA is using Huddle for its communication and documentation collaboration needs, both internally, and externally with its partners across a dozen global locations on three continents.

As Robert discussed in his contributed blog post on VentureBeat titled, Content, content everywhere: why the enterprise-ready cloud is essential for collaboration: “About three years ago, AKQA was facing a challenge: with 900 employees and thousands of external clients and partners scattered around the world, working on hundreds of major advertising and marketing campaigns, we needed a way to effectively manage information and projects…Since deploying Huddle in January of 2010, usage of Huddle within AKQA has grown rapidly, now exceeding 1,100 users. With Huddle, internal global teams share information and collaborate with clients around the world, including Delta, Gap, Nike, Verizon Wireless, Xbox.” Read more in the AKQA case study.

Speakers
Alastair Mitchell, Co-Founder & CEO, Huddle
Robert Burns, Executive Director of Information Technology, AKQA
Moderator
Matt Marshall, Founder & Editor-in-Chief, VentureBeat

 

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